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Coin Stories with Natalie Brunell

True North: Why Bitcoin Treasuries Are the Hottest Bet in Public Markets

By Natalie Brunell

Aired Jun 24, 2025 · 57m · Last boosted Jul 7, 2025

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Show Notes

This week, Natalie Brunell is joined by Jeff Walton, Ben Werkman, and Tim Kotzman of MSTR True North to explore how forward-thinking companies are embracing Corporate Bitcoin Treasuries and revolutionizing Investor Relations in the digital age. True North is a "supergroup investment club charting the edge of the new financial frontier." Together, they discuss why adding Bitcoin to a corporate balance sheet is becoming a strategic move, how Bitcoin is reshaping financial transparency, and what the future holds for corporate communication with investors. MSTR True North founder Jeff Walton's background is in reinsurance. Follow Jeff...

Nostr Boost Stats

sats
11k
boosts
4
boosters
4

Nostr Community

Everyone who has boosted True North: Why Bitcoin Treasuries Are the Hottest Bet in Public Markets on Nostr, ranked by sats sent, all time.

  1. Ed Juline 10k sats
  2. Michael S Wildcard ✨ 😶‍🌫️🗽⚡ 777 sats
  3. B 400 sats
  4. Gene Everett 101 sats
Other Episodes This Community Boosts Other shows' episodes boosted by people who boosted this episode
Sep 11, 2024
100: Hard R
Nostr Stats:2 boosters3 boosts
Nostr Boosts:17k
geneeverettSep 13, 2024
3.3k
Anyone here that’s new. I will be honest I’ve disagreed with Moe a quite a few things. But I sure appreciate the time and work. Personally my favorite trilogy is episode 44-45-46 go back and listen if your new here and caught on post episode 50. Starting at episode 1 makes most sense but if ur a casual listener I’m telling u 44-46 is a trilogy that should be put on CD and mailed to e dynamical citizens. Good Job Moe! You too Adam!
BGlassSep 12, 2024
10k
Thanks Moe and Adam. A good show to cap it.
geneeverettSep 11, 2024
3.3k
The End Is Here………..…… Or Is It…..
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Nostr Boosts:5.7k
BGlassApr 23, 2025
400
geneeverettApr 21, 2025
1k
Another BOOST! this episode was great!
geneeverettApr 19, 2025
3.3k
Bonus Boost!
geneeverettApr 19, 2025
1k
Great episode Tom!
See all boosts
Nostr Boosts:6.5k
BGlassNov 14, 2024
500
👍
geneeverettNov 13, 2024
1k
Maria was never a never trumper. The money honey has been Trump supporter since 2026. Like hardcore
geneeverettNov 13, 2024
5k
The Powell spin has got ridiculous to parody label. One of my favorite podcasts but man this argument about Powell has got old and lame.
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Dec 12, 2024
Nostr Boosts:34k
BGlassDec 17, 2024
500
👍
geneeverettDec 13, 2024
33k
BOOSR!!!!!
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Nostr Boosts:2.5k
BGlassNov 17, 2024
500
👍
geneeverettNov 16, 2024
333
Zero chance of recess appointments… bookmark it
geneeverettNov 16, 2024
333
There is zero chance Trump gets Ron up for a 2028 run. He’s gonna get hurt so Vance barring something crazy. This is fantasy talk
geneeverettNov 16, 2024
1k
BOOST!
geneeverettNov 16, 2024
333
Gov Ron is never going to be AG in a Trump admin.
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Nostr Boosts:2.4k
BGlassJan 1, 2025
500
👍
Okay now I'm more confused? So there are not decimal places? 🤔
geneeverettDec 27, 2024
133
MSTR indeed will be the cycle Sacrifice this time! That’s my bet
geneeverettDec 27, 2024
1k
Finally a guest telling it like it is! Instead of promoting ETF nonsense! This is a true Bitcoiner!
See all boosts
Nostr Boosts:2.6k
BGlassJan 13, 2025
400
geneeverettJan 9, 2025
1.1k
43:45 - the JFK speech you reference was about communism. People often misrepresent it as about the deep state or bank cartel. It isn’t about that, in context it’s 100% about communism. Can we not misrepresent this stuff please. BOOST!
geneeverettJan 8, 2025
1.1k
Boost!
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Nostr Boosts:1.6k
BGlassJun 8, 2025
400
geneeverettMay 24, 2025
101
With all respect. You guys are wrong. The Auto Pen doesn’t matter for the pardons. Nothing in constitution. A president can speak it true. Ur telling ur viewers a nonsense fake story.
geneeverettMay 24, 2025
1k
Tom, I would like to bet you on the midterms. 100K says or so. Just enough for a friendly fun bet. Drop a line brother! Boost!
geneeverettMay 24, 2025
101
Would be nice if Dexter didn’t keep saying I “think I remember “ before going into something that didn’t happen. Obviously smart guy but like take a few minutes to get facts strait before doing a podcast.
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Dec 26, 2024
Nostr Boosts:1.5k
BGlassDec 29, 2024
500
🫡
geneeverettDec 27, 2024
333
The 2021 action didn’t suppress bitcoin price. It likely pumped it more than otherwise would of been
geneeverettDec 27, 2024
333
Love u guys! But seriously retire the Super Cycle BS. We’ll go up less each cycle due to size of cap. We’ll keep going up but it’s ridiculous to shill the 1 million area for 2025.
geneeverettDec 27, 2024
333
Literally impossible to be a “Super Cycle” please stop with this crap. It’s not going to out perform 2017 from 2015 bottom level. That’s ridiculous to even consider. We weren’t going to near 2 million.
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Nostr Boosts:1.7k
BGlassApr 15, 2025
400
geneeverettApr 14, 2025
100
Very unfortunate Dexter doesn’t go further and mention our own USA link to the lab.
geneeverettApr 14, 2025
1.2k
1234 BOOST!
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Nostr Boosts:1.7k
BGlassOct 17, 2024
500
👍
geneeverettOct 5, 2024
1.1k
BOOST!
geneeverettOct 5, 2024
123
Silver hit that high in 1980 Tom
See all boosts
Nostr Boosts:1.7k
Boosting aging! Fuck yeah!
Jeez now I want to kill myself before I get implanted. Wtf... Thanks for another rabbit hole to go down. Great job!
geneeverettSep 27, 2025
101
Queen of doom & black pilled hopeless gloom! Nah thanks
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Dec 5, 2024
Nostr Boosts:3.8k
BGlassDec 17, 2024
500
🫡
geneeverettDec 6, 2024
3.3k
3333 BOOST!!!
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Apr 3, 2025
Nostr Boosts:17k
geneeverettApr 8, 2025
2.5k
One more BOOOOST!
geneeverettApr 8, 2025
1.2k
Even more Boost! #BonusBoost
geneeverettApr 5, 2025
3.3k
Left a longer than usual note with last boost so here’s more boost!!!
geneeverettApr 5, 2025
10k
BOOST! BOOST! BOOST! Oh btw I deleted my X account after getting dragged into the politics and nonsense talk regularly. Realized I still wanted to connect with my NA Fam and such so if u see a new Gene Everett account it’s me 👍 (@GeneEverett333) Even me with my NA trained brain, I started arguing and falling for the silly stuff and needed a break. Doctor prescribed me some Curry & Keeper with a side of NA! Appreciate ya’ll very much! Cheers!
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Sep 6, 2024
Nostr Boosts:58k
geneeverettSep 13, 2024
50k
So now we can’t Boost comments? Man I wish I never updated to latest app version :( I really had fun on Fountain and it seems like it was finally working well after early years being buggy but now I can’t boost comments? Sucks. NOSTR Sucks
geneeverettSep 13, 2024
3.3k
I hate this NOSTR comment format. Like hate it :(
geneeverettSep 8, 2024
5k
Anyone else hate that fountain went full NOSTR? now I’m not following half my old peeps. Plus new version keeps glitching like it’s 2 years ago. Just me?
See all boosts
Nostr Boosts:1.3k
BGlassMar 4, 2025
400
geneeverettFeb 20, 2025
777
BOOST!
geneeverettFeb 20, 2025
100
BOOST!
See all boosts
Feb 6, 2026
Nostr Boosts:1.1k
geneeverettFeb 7, 2026
101
The fact even reasonable people like this guest mostly sounds to be, are still acting like Gold VS Bitcoin is a thing worth talking is foolish. Gold is a ally not a enemy.
geneeverettFeb 7, 2026
101
One of the more reasonable guests, but ignoring the previous cycles as just random they all match up is silly. No 60K is not bottom. 46K is coming. & no not going to zero. He said same thing about going below 25K in 2022 and we went down another 40% or so, we always overdo it and we will see 50K break.
BGlassFeb 7, 2026
400
Gattaca
geneeverettFeb 6, 2026
101
U guys discuss the files, but don’t even read them and spend 20 minutes speculating. If ur finna discuss , how about spending time actually doing some research, if we wanted moronic speculation, we could talk to our friends. Podcast we expect more then this dumb show
geneeverettFeb 6, 2026
101
We are in the bear part of cycle, we aren’t bottoming here, we will bottom close to 40K, we always do , last time was 15K, from 69K, how can u seriously say we are close to bottoming only 4 months out from cycle high? We will bottom let’s 2026 or 2027. Stop pretending the 4 year cycle died, it didn’t
geneeverettFeb 6, 2026
101
Where do u get this crap? U yell u want the files released, then u complain when millions are, so tired & dumb.
geneeverettFeb 6, 2026
101
Sorry for my other comment on this episode! I meant to post it on the co hosts other podcast episode, the one recorded a week prior with all the prices discussed being out of date, my bad! Posted it in wrong place
geneeverettFeb 6, 2026
101
WTF? the numbers aren’t even close, u held this for a entire week? Bitcoin 60K at I type and was 85K last week when u recorded this, the numbers make no sense, dude please post these faster
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Nostr Boosts:2.6k
BGlassMar 16, 2025
400
geneeverettMar 16, 2025
2.2k
A long time coming this episode! Very nice! BOOST!!!
See all boosts
Nostr Boosts:1.1k
BGlassApr 23, 2025
400
geneeverettApr 11, 2025
333
Zero. There is a ZERO chance the US treasury does a bit bond this decade
geneeverettApr 11, 2025
333
They are t doing a bitcoin bond. It’s a fun thought but there is zero chance that’s happening next 12 or 24 months
See all boosts
Nostr Boosts:1.4k
BGlassJun 8, 2025
400
geneeverettJun 3, 2025
1k
The best guest! I could listen to 3 hours of u two!
See all boosts
Nostr Boosts:904
BGlassDec 15, 2024
500
🫡
geneeverettDec 14, 2024
101
Bitcoin Cash is dead. Why are we even talking about this? It’s down 99.5% versus bitcoin. The debate is over how he people chose
geneeverettDec 14, 2024
101
Seriously this is just 2 people acting lope pathetic children. Especially the Swan guy (who I actually agree with ironically).
geneeverettDec 14, 2024
101
The emotional outbursts here are childish AF. Not helpful at all
geneeverettDec 14, 2024
101
The Ad’s u have on this are anti everything u stand for 🙄
See all boosts
Nostr Boosts:1.3k
BGlassDec 20, 2024
500
🫡
See all boosts
Nostr Boosts:1.3k
BGlassAug 31, 2024
500
🫡
Managing multi nostr keys. Pretty straightforward... I have 4 nostr profiles and can toggle between them using the alby extension.
See all boosts
Untitled episode
Nostr Stats:1 booster2 boosts
Nostr Boosts:21k
geneeverettOct 7, 2024
1.1k
Of course USA has defaulted on its debt. Change over to fiat was total default
geneeverettOct 7, 2024
20k
I wish Thomas 777 had this guys voice and tone. No rahsom angry rants and weird explanations. Have this guest on more! I think he’s wrong about dollars not being recalled as the next 50 years won’t be like last 200 but he explains well all around and he should be a regular! Mega Boost!!!
See all boosts
Nostr Boosts:1.2k
BGlassSep 16, 2025
400
Thank you! Bless us all 🙏🕊️🫂
See all boosts
Sep 11, 2025
Nostr Boosts:1.2k
I'm looking for the note that was talking about American Hodl. As I can't find them on Nostr.
BGlassSep 13, 2025
400
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Nostr Boosts:1.2k
BGlassJun 8, 2025
400
Great show! Lots of great insights some was over my head.
See all boosts
May 22, 2025
Nostr Boosts:1.2k
BGlassMay 29, 2025
400
@npub1qny3tkh0a…, beef Tallow for their burgers? 😂🤣 Hello, hamburger has built in beef Tallow 🤦🏼‍♂️ you put the meat on a hot grill and you get Tallow as the by product after cooking.
See all boosts
Mar 13, 2025
Nostr Boosts:1.2k
BGlassMar 15, 2025
400
Thanks for all you do! Great rip!
See all boosts
Dec 19, 2024
Nostr Boosts:10k
geneeverettDec 20, 2024
10k
BOOST! #BuyTheDip
geneeverettDec 20, 2024
101
Walking it back? How so?
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Episode Boosts

Every boost sent to this episode, as published to Nostr, newest first.

  • 400 via Fountain
    I'm Gene Everett and all I do is complain about the podcasts I listen to.
  • 10,000 via Fountain
    Fantastic interview!
  • 101 via Fountain
    Bitcoin treasures are not happening. 100% not happening anytime this decade. It’s wildly foolish people are talking this like it’s a real possibility anytime remotely soon. The last thing this government wants is accountability and anything not phony and controlled linked to anything like bonds or treasury bonds.