
Jesse Myers: BTC Treasury Companies Will Dominate Every Capital Market | Bitcoin for Corporations Ep. 7
By BTC Media
Aired Jul 7, 2025 · 1h 6m · Last boosted Jul 9, 2025
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Show Notes
Why are corporations turning to Bitcoin as a strategic asset—and how will Bitcoin treasury companies reshape the financial system over the next 20 years? In episode 7 of the Bitcoin for Corporations, host Pierre Rochard sits down with Jesse Myers, Bitcoin Strategy Advisor at UTXO Management (a sister company of Bitcoin Magazine), to break down the emerging playbook behind Bitcoin treasury companies like MicroStrategy, MetaPlanet, and Smarter Web. From intelligent leverage to the rise of perpetual preferreds, Jesse shares why these firms may soon rival sovereigns in BTC holdings—and why institutional capital is now pour...
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